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Zee5 has over 100 Mn downloads on Google Play retailer since its launch in 2018
YouTube is probably the most downloaded app with 11.8% downloads coming from India
Total India has famous a 55% enhance in streaming site visitors through the Covid-19 resultant lockdown
Homegrown on-demand video service platform Zee5 has been named one of many high 10 most downloaded streaming app worldwide in June 2020, together with different giants like YouTube, Netflix, Amazon Prime Movies, Disney+ and others.
In accordance with the Sensor Tower’s Retailer Intelligence platform, Zee5 is the ninth most downloaded software throughout Apple’s App Retailer and Google Play retailer. The Essel Group-owned platform additionally hit the sixth spot in probably the most downloaded apps on Google Play retailer. Zee5 famous 4.16 Mn downloads, of which 3.5 Mn had been from India. India, Pakistan and the United Arab Emirates make up for greater than 96% of its market share.
Zee Leisure Enterprises Restricted launched Zee5 in 2018 with localised and relatable content material for the Indian viewers. The platform presents content material throughout 12 languages like English, Hindi, Bengali, Malayalam, Tamil, Telugu, Kannada, Marathi, Oriya, Bhojpuri, Gujarati and Punjabi. In accordance with its newest press launch, it has over 1.25 Lakh hours of on-demand content material and 100+ dwell TV channels. Zee5 has over 100 Mn downloads on Google Play retailer.
“The platform brings together the best of originals, Indian and International movies and TV shows, music, kids content, cineplays, Live TV and health and lifestyle content all in one single destination,” the corporate’s earlier press launch had famous. The platform can even be launching its quick video app HiPi as an Indian various to the banned TikTok app.
The Sensor Tower report has additionally highlighted that YouTube is probably the most downloaded app the world in June with over 25 Mn downloads. Practically 12.2% (Three Mn) of those downloads have been from US audiences, whereas Indian contributed to over 11.2% (2.Eight Mn) downloads.
Netflix was the second most downloaded software with greater than 20.Eight Mn installs, representing a 33.8 % YoY progress. The US contributed for nearly 16.8% (3.Eight Mn), Brazil added 11.5% (2.Four Mn) downloads and India added 8.3% (1.7 Mn). Amazon Prime Video, YouTube Children, and Microsoft’s recreation streaming software Twitch rounded out the highest 5 most put in streaming apps worldwide for the month.
Homegrown video streaming platform Hotstar was the 10th most downloaded software on Google Play, whereas it’s three way partnership with Disney ‘Disney+ Hotstar’ was the eight most downloaded app general.
In accordance with the ‘State of Internet Traffic Trend’ report by ACT Fibernet, India noticed a 55% hike in general streaming site visitors through the Covid-19 resultant lockdown between March to Could. Apparently, not like pre-Covid occasions, there isn’t any important distinction in site visitors through the weekdays and weekends. Quite the opposite, the platforms are noting a a lot better hike on the weekdays. The report highlights that there’s a 73% hike on weekdays and a 65% enhance through the weekend.
The report added that India has famous a 40% hike in web peak site visitors, 66% surge in downloads per person per 30 days, and 37% enhance in common uploads per person per 30 days.
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