Mercedes-Benz sees best-ever year in India
NEW DELHI: Indicating a strong demand in the high-end cars and truck area, German giant Mercedes-Benz has said that it has pending orders in excess of Rs 3,500 crore in India with over 5,000 vehicles yet to be delivered, as the business anticipates to clock its best-ever sales in the nation this year on the back of a strong double-digit growth.
Santosh Iyer, VP (sales & & marketing) at Mercedes-Benz India, stated the purchaser rush remains strong for high-end cars, led by a range of elements, including bottled-up need along with greater non reusable earnings due to less spending on travel and shopping over the previous two years that were hit hard by Covid limitations and lockdowns.
“The India story stays strong, and we are wishing to exceed all previous records this year,” Iyer informed TOI as the business drove in the C-Class sedan priced between Rs 55 lakh and Rs 61 lakh (ex-showroom).
At its peak, the company had actually sold 15,538 systems in 2018, though numbers had actually come down afterwards, first on financial slowdown, and thereafter due to the Covid slowdown and semiconductor lacks.
Iyer said that numerous designs of the company are on a wait-list, and it has even stopped taking reservations for models such as the G-Class and the GLS-Maybach that cost upwards of Rs 1 crore.
“There is an agonizing waiting duration, and we have to face a bumpy ride discussing the circumstance to the buyers. For example, the A-Class has a waiting duration of 4 to 5 months, S-Class has a waiting of three to 4 months, GLE of four months, and GLS of eight to twelve months.”
Demand has been originating from throughout the markets, not only from metros and larger towns, but likewise from smaller sized cities such as Guwahati, Surat, Ahmedabad, and Chandigarh. “Amongst other factors, we see a tendency where individuals appear to be gratifying themselves with brand-new lorries for attaining strong service outcomes. Also, professionals such as physicians and architects have been purchasing high-end vehicles.”
Iyer also stated that a younger buying population has actually likewise lagged the surge. “Even for a design such as the S-Class, the average purchasing age has actually boiled down from 42-43 years previously to 38 years now.
Published at Tue, 10 May 2022 23:10:07 +0000
